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Spread the cost with split payments.
3-year extended warranty, 7-day tech support and training on us, worth up to £323 with iPhone, iPad or Mac. Only at Select.
Free, fast delivery*
Click + collect in 30 locations across the UK and Ireland.
3 year extended warranty, 7 day tech support and training on us, worth up to £323 with iPhone, iPad or Mac. Only at Select.
Apple Watch Root Category Page
Easy upgrade humm

100% pure joy.
0% interest.

Get the latest Mac, iPad and Apple Watch interest-free over 24 months with Easy Upgrade.

Get the latest Mac, iPhone and iPad interest-free over 24 months with humm.

Learn more Learn more

Terms and Conditions apply.

*In-store only. Terms and Conditions apply.

Smarter. Brighter.
Mightier.

From £399 or from £15/mo on Easy Upgrade.

From €449.

Learn more Shop now
Apple Watch Series 9

Next-level
adventure.

From £799 or from £29/mo on Easy Upgrade.

From €899.

Learn more Shop now
Apple Watch ULtra 2 hero Image Apple Watch ULtra 2 hero Image

A present that

surprises

over and over again.

Discover your perfect Apple Watch this Christmas at Select.
Plus, get the latest from Apple interest-free over 24 months with Easy Upgrade.

Discover your perfect Apple Watch this Christmas at Select.
Plus, get the latest from Apple interest-free over 24 months with humm.

Shop now

Why Apple Watch?

With Apple Watch you can run circles around your fitness and activity goals. Take calls and reply to messages without missing a beat. Set a bedtime routine and track your sleep. Look after your heart health. Connect to emergency services if you need to.* And listen to your favourite music, podcasts and audiobooks.

All from your wrist.

Apple watch banner image

Why Select?

Discover our 3 year guarantee, world class training, always ready technical support and all the other incredible benefits we have to offer!

Learn more

Choose Apple Watch models to compare.

 
Apple Watch SE (2nd generation)
Apple Watch Series 9
Apple Watch Ultra 2
Choose models to compare.
Images
Category
GPS
From £219
From €279
GPS
From £399
From €449
GPS
From £799
From €899
GPS
GPS
GPS
GPS
GPS
GPS
GPS
GPS
GPS
Not Applicable
Not Applicable
Finish

Not Applicable

Not Applicable

Titanium

Not Applicable

Titanium

Not Applicable

Not Applicable

Not Applicable

Not Applicable

Not Applicable

Not Applicable

Not Applicable

Not Applicable

Aluminium
Aluminium
Aluminium

Not Applicable

Aluminium

Not Applicable

Aluminium
Aluminium
Aluminium
Aluminium
Aluminium
Aluminium
Aluminium
Aluminium
Buy
Shop now
Shop now
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Not Applicable

Not Applicable

Quick Look
Carbon-neutral combinations
Display
Chip
Blood oxygen
Temperature sensing
Emergency SOS
Water resistance
Available Cellular Connectivity
Battery


Apple Watch Essentials

Bands and straps

Find your new style.

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Airpods

Experience wireless freedom with sound that moves you.

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Service and support from the people who know your Apple Watch best.

Learn more

Accessories

Protect with power. Power up with protection.
Find the perfect balance for you and your Apple Watch.

Shop now

Latest Releases
  1. Zens 4-in-1 Magnetic + Watch Wireless Charger
    Zens 4-in-1 Magnetic + Watch Wireless Charger
    £99.99
    Shop now
  2. Whoosh Cleaning Wipes | 20 pack with anti-microbial cloth
    Whoosh Cleaning Wipes | 20 pack with anti-microbial cloth
    £7.99
    Shop now
  3. Whoosh Cleaning Spray | Go XL 100ml with anti-microbial cloth
    Whoosh Cleaning Spray | Go XL 100ml with anti-microbial cloth
    £9.99
    Shop now
  4. LAUT Steel Loop - Milanese Watch Strap for 41mm - Rose Gold
    LAUT Steel Loop - Milanese Watch Strap for 41mm - Rose Gold
    £34.99
    Shop now
  5. LAUT Steel Loop - Milanese Watch Strap for 45mm - Black
    LAUT Steel Loop - Milanese Watch Strap for 45mm - Black
    £34.99
    Shop now
  6. LAUT Steel Loop - Milanese Watch Strap for 45mm - Gold
    LAUT Steel Loop - Milanese Watch Strap for 45mm - Gold
    £34.99
    Shop now
  7. LAUT Steel Loop - Milanese Watch Strap for 41mm - Gold
    LAUT Steel Loop - Milanese Watch Strap for 41mm - Gold
    £34.99
    Shop now
  8. LAUT Active 2.0 - Sports Watch Strap for 41mm - Sage Green
    LAUT Active 2.0 - Sports Watch Strap for 41mm - Sage Green
    £26.99
    Shop now
  9. LAUT Active 2.0 - Sports Watch Strap for 45mm - Sage Green
    LAUT Active 2.0 - Sports Watch Strap for 45mm - Sage Green
    £26.99
    Shop now
  10. LAUT Active 2.0 - Sports Watch Strap for 45mm - Black
    LAUT Active 2.0 - Sports Watch Strap for 45mm - Black
    £26.99
    Shop now



All the Apple know-how you need from certified experts.

Choose your course

Good help is always easy to find.

Select is your local Apple expert. Our Apple-trained technicians use genuine Apple parts, so you can trust us with all your Apple devices.

Learn more

Mac Means Business with Select.

Select 360 supports your business with the latest Mac, perfect accessories and an all-encompassing management solution.

Learn more

In with the old. Out with the new.

Trade-in your old Watch and receive credit towards a new one. Great for you, and the planet.

Learn more

Comprehensive in-store and online technical support for your Apple devices.

Learn more

Get more from your Apple Watch

Millions of songs. Zero ads.

Get 3 months free Apple music when you buy with Select
Learn more
Apple Music multiproduct examples

Original stories, from the world's most creative minds.

Get 3 months free Apple TV+ when you buy with Select
Learn more
Apple TV multiproduct examples

Game on with Apple Arcade, wherever you go.

Get 3 months free Apple Arcade when you buy with Select
Apple Arcade multi product examples

Workouts for all, powered by Apple.

Get 3 months free Apple Fitness+ when you buy with Select
Learn more
Apple Fitness+ multi product examples
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